Zimbabwe sign $1 million sponsor deal
October 29, 2010
Zimbabwe Cricket has announced a US$1 million-plus kit sponsorship deal with sports goods manufacturer Reebok.
"We have reached an agreement with Reebok to sponsor our national team and domestic league for three years," Zimbabwe Cricket managing director Ozias Bvute told AFP. "The agreement is worth nearly US$400,000 annually."
The deal, which was reached earlier this month, with Reebok brings to an end a long-term tie-in with the local manufacturers, Faith Wear. Reebok, a subsidiary of the German sports manufacturer Adidas, has also secured kit deals with the Sri Lanka and South Africa teams.
The sponsorship deal is the latest in a series of positive measures taken as Zimbabwe bids for re-entry into the Test arena. Earlier this month, Zimbabwe Cricket said it planned to renovate two of the country's main venues, Harare Sports Club and Mutare Sports Club. The work will result in an increase in crowd capacity and an improvement in playing and spectator facilities.
Why can't we get a sponsor like Reebok for our national team instead of Bata sandles?