A bit late I know, but what the hell..
Deutsch Please, We're German
As the world celebrates International Mother Language Day on Saturday, Germany's language purists bemoan the relentless onslaught of Denglish. But a German watchdog has hinted that a turnabout might be in sight.
From the article:
"The same went for Mitsubishi's slogan Drive Alive. Just 18 percent understood it as "lively driving" in German, the rest interpreted it as "survive the drive in our car" -- a potentially damaging promo for the carmaker."